3 September 3 — Hachette Book Group (HBG) is pleased to announce today that Flame Tree, the art-led publisher of books, gifts and calendars, will join HBG’s sales and distribution slate. 

Effective January 1, 2027, HBG will manage sales for Flame Tree across the United States, and distribution across North America (excluding Mexico and Central America). 

‘We’re proud to be partnering with Flame Tree to sell and distribute their beautiful range of books, gifts, games and stationery. There’s so much potential for their publishing in the US market and we’re really looking forward to working with them to help grow their sales further.’ David Shelley, CEO Hachette Book Group and Hachette UK. 

“In a rapidly changing world it is vital to protect human-centric values in all forms of imaginative expression and means of production. We’ve found exactly that with Hachette UK Distribution, and we look forward to building further with HBG. We’d also like to thank Simon & Schuster for their considerate stewardship over the last six years.” said Nick Wells, Publisher and Founder, Flame Tree Publishing. 

Based in London, Flame Tree was founded in 1992 and started as an art book and gift-packaging operation. Since then, Flame Tree has expanded into calendars, luxury stationery, and mythology, folklore and genre driven book publishing. They partnered with Hachette UK Distribution in 2023, and this new arrangement with HBG extends that relationship into North America.  

“We are thrilled to begin our partnership in January and, by combining Flame Tree’s creative publishing expertise with Hachette Book Group’s sales and distribution capabilities, we look forward to expanding their reach in the U.S. market. Also, Flame Tree has consumers who come back again and again, and our task now is to widen that circle. We could not be more excited to begin.” said Russell Evans, SVP of Business Development, Hachette Book Group. 

Flame Tree is the latest publisher to join HBG as part of their third-party publisher expansion plans. They follow in the footsteps of Rippaverse and Stable Book Group.